Casting Ventures Featuring Cofounder and General Partner Cliff Holekamp

Being in the Midwest is part of our DNA and who we are. We definitely look at investments differently being located in the Midwest, specifically. Many of our funds have a philosophy of looking for deals in under capitalized markets, so we tend to avoid the Bay Area, New York, and Boston, which are all great markets, but they are also great markets with lots of local investors. We really focus on the rest of the country — on those regions that don’t have such an abundance of capital, and where we can get an advantage in getting to know the entrepreneurs better than anybody else and recognizing opportunity before anyone else recognizes it because we are of that community.