Cultivation Capital leads $2M Financing Round in Bluebridge

unnamed

Cultivation Capital leads $2M Financing Round in Bluebridge

Bluebridge Mobile App Platform Enables Organizations To Easily Launch And Manage Mobile Apps, Send Targeted Mobile Messages And More

 ST. LOUIS (June 17, 2015) – Cultivation Capital leads a $2M financing round by making a $500,000 investment in Bluebridge, co-leading the round with Allos Ventures. An Indiana based company, Bluebridge, a business-to-business (B2B) mobile software-as-a-service platform (MaaS) company, enables customers to develop world-class mobile apps and easily update them using the Bluebridge platform. Angel investors Bill Godfrey, founder of Aprimo, Scott Dorsey, co-founder and former CEO of ExactTarget and HALO Investor Group also participated in the round.

This investment will further fuel the rapid growth that Bluebridge has experienced since it was founded in 2011. The Bluebridge platform uses highly configurable packages from which customers can build customized, native mobile apps for their organization. Bluebridge solves the problem of delivering full-featured, affordable mobile apps to organizations that want to engage with their audiences like never before.

As part of the round, Cultivation Capital General Partner, John True is joining Bluebridge’s board of directors. “Bluebridge has established a scalable and repeatable customer acquisition process. The platform’s mobile marketing capabilities are top-notch and Bluebridge has command of its key performance metrics to drive growth. We are excited for the future with Bluebridge.” said True.

The company is also launching the next generation of its proprietary mobile app content management system, the Bluebridge Mobile App Studio. The one-of-a-kind platform will make it even easier for users to take control of their app management, allowing organizations to update and edit all app content in real time—with the ease of a drag-and-drop interface. Users can now design, organize and instantly preview their mobile app; integrate third party partner tools such as Facebook, Twitter, and a variety of CRM and CMS tools; manage and send push notifications and more. Watch the Bluebridge Mobile App Studio in action here.

“The Mobile App Studio is an enormous leap forward in our vision of enabling organizations of all sizes to easily and quickly communicate with their audiences through compelling mobile apps,” said Santiago Jaramillo, Bluebridge co-founder and CEO. “By entirely re-imagining the user interface and adding even more depth to world-class features, we’ve made the task of mobile app creation and enterprise multi-app management attainable and rewarding for organizations of every size and scale.”

About Bluebridge

Bluebridge is a leading mobile technology company offering a mobile app software as a service platform used to build, deploy, and continuously improve mobile apps for churches, corporate enterprise, tourism bureaus, colleges and more. The Mobile App Studio empowers organizations to connect with their audiences by delivering full-featured, affordable native mobile apps and powerful push messaging capabilities in a simple and standardized way. Learn more about Bluebridge by visiting gobluebridge.com.

About Cultivation Capital

Cultivation Capital is a St. Louis-based early stage Venture Capital firm investing in high potential technology companies throughout the Midwest. Cultivation Capital is managed by a team of experienced entrepreneurs, who have started more than 30 companies, raised more than $200 Million dollars and had several successful exits. For more information, visit www.cultivationcapital.com.

###

Share

Leave a Reply

Your email address will not be published. Required fields are marked *